Stronger Bones Lifestyle
BRAND IDENTITY | YOUTUBE STRATEGY | VIDEO PRODUCTION
My role was to help turn Stronger Bones Lifestyle’s mission into a clearer, more cohesive brand and YouTube presence. I supported the rebrand through:
New logo design and visual identity
Color palette development
Brand strategy and messaging
Brand video creation
YouTube Studio backend revamp
Content calendar planning
Thumbnail design
Video editing for long-form videos, clips, and shorts
Content packaging including titles, descriptions, and positioning
The goal was to make the brand feel credible, warm, empowering, and professional while reinforcing the core message: women are not fragile.
Brand Video
I created this brand video to give Stronger Bones Lifestyle a clear, emotional introduction that communicates Debi’s message of strength, confidence, and aging without fear.